$100 Object Lessons

21 04 2010

Click below if you would rather listen to this article.

Who wants this $100 now?  In Bootstrap Business: A Step-by-Step Business Survival Guide, the authors share a speaker’s $100 object lesson. The speaker held up a $100 bill and asked “Who wants this?” Every hand shot up. He then crumpled the bill and asked again “Who wants it now?” Again every hand shot up. He threw the $100 on the floor and jumped up and down on it. “Who wants it now?” Every hand went up in the air. “You mean after I’ve crumpled it, jumped on it, and literally beat it up, you still want it? Why?”

The response from one of the audience members was “Because its value has not changed!” On the journey to starting and running your business, you may feel that you are being beaten up and you may sometimes fail. But your value will not change. And unlike the $100 bill, your value may even increase. There is so much to learn about yourself from both the enjoyable and the harsh experiences.

The Bootstrap Business authors recommend keeping a journal of critical decisions and how they turned out. Write advice to yourself to follow in similar, future situations.

Who wants this $100?  A few years ago I attended a seminar where the speaker held up a $100 bill and asked, “Who wants this $100?” Hands shot up around the room. He repeated the phrase several times before someone ran up to the front and took the money from him. The speaker then asked, “Why didn’t you come up and take the money?”

Perhaps you would have said, “I don’t want to appear greedy” or “There must be a catch to this” or “Someone else deserves this more than I do” or “It would have to be a lot more money before I’m willing to take the risk of possibly embarrassing myself.”

The lesson to be learned is: Whatever reason you used is the same reason that prevents you from grabbing hold of other good things in your life.

Over this next week, look for opportunities where you can “grab the money” – not literally, but where you accept experiences that will benefit you and your business. Pay attention to how you felt in that moment.

Beverly A. McCrostie, M.Ed.
Your Unlimited Potential
Coaching Small Business Startups




2 responses

23 04 2010
Michelle Jamison

This post really resonated with me. I find those opportunities you speak of are for me all presented as learning opportunites. I have been much more present (and making more of an effort to carve time) this year in learning new things that will not only enhance my professional offerings and growth but my personal growth as well. As a service based profession where “I am my business” both personal/professional learning opportunities have such value to me and my business. Wonderful post!

26 04 2010
Bev McCrostie

Michelle, I too have been making an effort to carve out time for both personal and professional learning opportunities. I’m just as busy but feel invigorated with some of the opportunites I’ve selected. I think I’m one of those people who loves new ideas and projects; I soon become bored with the predictable.

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